Will Call

Time-based scent memories

2020-11-10T09:00:00

Brand System Design ● Web Design ● Headless Ecommerce ● Art Direction ● Web Development ● Packaging

Will Call is a scent experiment focused on the connection of scent and memory. Each item encapsulates collective memories of a time gone by. The digitally-native brand lives in a world where scent must be imagined — demanding a dynamic brand that is based on digital experiences paired with evocative photography.

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